In a world that’s constantly moving and producing waste, Kraftmax, Turkey’s best engine oil brand, believes that true performance isn’t just about powering engines with motor oil, it’s about powering positive changes in our planet. According to statistics published on UNICEF’s official website, every year a total of global 92 million tonnes of textile waste are created and this number has been subject to a 100% increase since 2000 just in 15 years. As a company at the heart of mobility, we recognize our responsibility to protect the world that keeps us moving.
Fall/winter 2025 season, we’re launching a new sustainability journey with the #KraftmaxEco-Office Initiative, proving that a motor oil company not only can impact the environment through their activities and products, but also can lead the way in environmental responsibility without compromising performance.
Why Sustainability Matters to Kraftmax
At Kraftmax, our engine oil are designed to make engines last longer, run smoother, and perform better. That same principles as longevity and care, inspire how we approach our environmental responsibility.
We believe sustainability isn’t a buzzword, it’s a shared commitment making each of us responsible. By reducing waste, reusing what we already have, and encouraging mindful consumption, we can ensure that the planet keeps moving as efficiently as the engines we protect.
This Fall/Winter 2025, we’re transforming our values into meaningful action, we decided to do more and make it personal. Therefore, we’re inviting our entire community to be part of the journey.
Introducing the #KraftmaxEco-Office Initiative
The #KraftmaxEco-Office campaign is our pledge to go greener from the inside out. It’s not just about what we produce, but how we live and work every day. In short, it is a further step both in our offices, and our team’s personal lives.
We’re challenging ourselves and our beloved clients to make small, consistent, and impactful changes. Instead of buying new, we’re focusing on reusing and reimagining what we already have.
Our Eco-Friendly Commitments
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Wear what you already own
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Reduce textile waste
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Reuse, swap, and recreate outfits
Just as Kraftmax motor oil extend the life of engines all around the Word through our motor oil, these actions extend the life of our planet. Each small choice, whether it’s repairing, reusing, or recycling adds up to real environmental impact.
Join the #KraftmaxEco-Office Movement
This isn’t just a campaign, it’s a team work, it’s a collective promise to do better together for the planet we all live in.
Here’s how you can participate:
1️. Wear what’s already in your closet. Show pride in sustainable style and bring out your creativity.
2️. Take a photo with your favorite outfit and your Kraftmax engine oils.
3️. Post it on social media with the hashtag #KraftmaxEco-Office.
Your photo and story could inspire hundreds of others to rethink how they consume and care for what they have. Together, we can turn sustainability into a movement. One post, one action at a time.
Our Goal Through #KraftmaxEco-Office: Responsible Performance
At Kraftmax, we believe true performance goes beyond the road. It’s about taking care of what powers our future!
By joining the #KraftmaxEco-Office campaign, you’re not just supporting us, you’re becoming part of a movement for responsible performance and sustainable living.
We’re proud to stand behind a message that drives both engine efficiency and environmental responsibility.
Keeping Sustainability in Motion!
The #KraftmaxEco-Office initiative is a reflection of what Kraftmax stands for: innovation, integrity, and impact.
By choosing sustainability, we’re proving that progress doesn’t have to come at the planet’s expense. Together, we’re powering change, not just engines!
Stay Updated with Kraftmax Lubricants
Follow our website and our social media for the latest events, news, product releases, and event updates:
Kraftmax products
Kraftmax on Instagram
Kraftmax on Facebook
Kraftmax on LinkedIn
Share your photos and stories using #KraftmaxEco-Office
Inspire others to take action, because together, we can fuel a greener tomorrow!
FAQs
1. What is the #KraftmaxEco-Office initiative?
It’s Kraftmax’s sustainability campaign encouraging employees and customers to reduce textile waste by reusing and restyling their existing wardrobes.
2. Why is Kraftmax focusing on sustainability?
As a engine oil brand dedicated to engine sustainability, Kraftmax extends that same principle to the environment, taking steps to protect and preserve our planet for future generations.
3. How can I participate?
Simply post a photo wearing a reused outfit with Kraftmax products and tag #KraftmaxEco-Office on social media.
4. Is this campaign only for Kraftmax employees?
No! The campaign is open to everyone who wants to embrace sustainable habits and inspire change.
5. What are the long-term goals of the campaign?
Kraftmax aims to promote sustainability not just through products, but through lifestyle initiatives that reduce waste and inspire conscious living.